Roblox
Borders RTS
Real-time strategy on Roblox. Conquer territory on a shared map. Ported from the open-source OpenFrontIO project — TypeScript to Luau — and grown to Top 2,500 with algorithm-driven organic discovery.
DAU
34,405
7d avg, Top 2,500
MAU
147K+
Monthly active
D1 Retention
13.88%
90th percentile
D7 Retention
2.22%
75th percentile
Avg Playtime
31.2 min
66th percentile
Session Time
8.7 min
Per session
New Users/Day
21,441
+17.7% WoW
Revenue
43.5K R$/day
~$435 USD/day
The opportunity
Payer conversion is 0.32% — 31st percentile for the genre. At genre-median conversion (0.58%) with current DAU, revenue nearly doubles. We've built 80+ monetization specifications covering game passes, battle passes, subscriptions, rewarded ads, economy modeling, and player segmentation. The specs are delivered. Implementation is the bottleneck.
Payer Conversion
0.32%
31st pctl (gap = upside)
ARPPU
271.7 R$
62nd percentile
Specs Delivered
80+
Ready for implementation
Technical highlights
Lockstep Multiplayer
Deterministic simulation synced across all clients for competitive fairness at scale.
ChunkedDisplay Rendering
Custom rendering system using Roblox's EditableImage API for pixel-level territory visualization.
TypeScript to Luau Port
Full gameplay port from OpenFrontIO's TypeScript codebase to Roblox's Luau runtime.
Algorithm-Driven Growth
Organic discovery via Roblox's recommendation algorithm — no paid acquisition.